Interesting video, just popped up on my YouTube feed...
Mike France talking with Roger Smith and Adrian (Bark and Jack) about the British watch making industry alliance
https://youtu.be/MFDtQf4tjDc
Roger Smith and Christopher Ward together on Bark and Jack
Roger Smith and Christopher Ward together on Bark and Jack
C1 - Bel Canto, Grand Malvern 5 Day
C5 - FLE
C60 - Concept
C65 - Cranwell, Super Compressor
C9 - 5 Day Small Seconds
Omega - Aqua Terra, SMP Nekton
Breitling - SuperOcean
Rolex - Air King
C5 - FLE
C60 - Concept
C65 - Cranwell, Super Compressor
C9 - 5 Day Small Seconds
Omega - Aqua Terra, SMP Nekton
Breitling - SuperOcean
Rolex - Air King
Re: Roger Smith and Christopher Ward together on Bark and Jack
Interestingly, toward the end of the video (which is indeed about the British Watchmaking Alliance), Mike France discusses the C60 Blue LE and that all profit from this limited run of 500 is going to the Blue Marine Foundation.
He then mentions a figure of "just under £250k", which by my rough calculation (allowing for VAT) makes the delivered cost of each watch about £250... is that about normal markup for Swiss made mechanical watches ? They seem reasonable value to me and the ones I have are very well made, so all seems fair enough
He then mentions a figure of "just under £250k", which by my rough calculation (allowing for VAT) makes the delivered cost of each watch about £250... is that about normal markup for Swiss made mechanical watches ? They seem reasonable value to me and the ones I have are very well made, so all seems fair enough
C1 - Bel Canto, Grand Malvern 5 Day
C5 - FLE
C60 - Concept
C65 - Cranwell, Super Compressor
C9 - 5 Day Small Seconds
Omega - Aqua Terra, SMP Nekton
Breitling - SuperOcean
Rolex - Air King
C5 - FLE
C60 - Concept
C65 - Cranwell, Super Compressor
C9 - 5 Day Small Seconds
Omega - Aqua Terra, SMP Nekton
Breitling - SuperOcean
Rolex - Air King
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- Senior Forumgod
- Posts: 2391
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Re: Roger Smith and Christopher Ward together on Bark and Jack
The margin will depend upon the brand and how it is sold, online, through a shop or whatever. It's hard to define what is normal but CW margins are almost certainly less than most of the big Swiss brands but maybe higher than microbrands. Whatever the margins are, they are enough to keep CW in business and investing in future watches/growth (we certainly hope so anyway).
Mark
Bremont, Casio, Citizen, Christopher Ward, Chronotechna, Mido, Omega and Oris
Bremont, Casio, Citizen, Christopher Ward, Chronotechna, Mido, Omega and Oris
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- Senior Guru
- Posts: 409
- Joined: Tue Jan 26, 2010 5:59 pm
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- LE-two: yes
- Location: Monmouth (Wales)
Re: Roger Smith and Christopher Ward together on Bark and Jack
Thought CW charged 3 times what the watch cost them to manufacture?
Re: Roger Smith and Christopher Ward together on Bark and Jack
Well I suppose if one of these cost £250 (including all R&D, manufacture, advertising, customer support, sales, delivery etc) then multiply that you've £750, then add VAT (or other relevant sales tax) and you get £900, which is the cost of the (non bracelet) version... so seems about right.
I'm certainly happy enough to pay the price they're asking considering their build quality, although of course even better when there is a sale or discount code
C1 - Bel Canto, Grand Malvern 5 Day
C5 - FLE
C60 - Concept
C65 - Cranwell, Super Compressor
C9 - 5 Day Small Seconds
Omega - Aqua Terra, SMP Nekton
Breitling - SuperOcean
Rolex - Air King
C5 - FLE
C60 - Concept
C65 - Cranwell, Super Compressor
C9 - 5 Day Small Seconds
Omega - Aqua Terra, SMP Nekton
Breitling - SuperOcean
Rolex - Air King
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